THR: Do you consider Twitter to be complementary or competitive to Zeebox?
Rose: Right now, second screen is like California in the 1800s. There’s a vast amount of open space and no one knows quite where the treasure is buried. Right now I think there is plenty of opportunity, and I don’t think we are running into each other. That said, all the incumbents are looking to create new propositions. The way I see it, Twitter is doing one thing, and the interface looks nothing like Zeebox. It doesn’t have a program guide; it doesn’t interface back in to the TV. People will be looking to add new features, but they are different propositions, and I don’t see major collisions, at least in the near term.