Ever since we all started tweeting while watching TV, thousands of media types have been trying to come up with a way to get you on their team. Some sent you stickers, some sent you gift cards, some tried to give you content around the episode you were watching (granted, some methods are more effective than others). Ultimately, I agree with my founder Somrat Niyogi who rightly pointed at switching cost from Twitter as the culprit turning this promising space into a field of duds.
Today, I’m going to give you a few reasons why you should try out that social TV app.